蔡慧穎

Knowledge-commerce (k-commerce) is a novel business model involving planned business processes that generate profits by trading and exchanging knowledge on the Internet and World Wide Web. However, characteristics of knowledge are tacit and private, resulting in uncertainty and high risk in knowledge transactions. Negotiation for knowledge commerce is important for overcoming these problems. This study work proposes a functional framework for a multi-objective negotiation mechanism for knowledge commerce. At first, this study discusses the environment of knowledge commerce and designs the negotiation process model, after which it considers the problem of multi-objective negotiation for designs the negotiation policy model to support a more flexible automated negotiation process. Finally, a negotiation framework is presented according to the above models. The negotiation mechanism is used for conflict resolution between knowledge requesters and suppliers. Thus, including the negotiation framework in the functional framework of the online knowledge trade-off platform can enhance satisfaction regarding knowledge transactions and thus facilitate successful knowledge transactions.